Snacking makes people happy!

Chocolate is by far the most popular sweet treat – and not only in Germany, but worldwide. Consumers love both the traditional types and also different varieties, such as colourful mixed mini bars. They set very special challenges for packaging …

Customer: Ritter Sport
Sectors: Food
  • Automation
  • Individual solutions
  • Product handling


With this project it was a matter of achieving a very high number of units, despite individual and constantly changing product mixtures. Furthermore, parts of the packaging process have to be completed manually, which means that staff are integrated into the procedures. The normal special requirements regarding product handling in the food industry also had to be complied with.


With the help of 32 product magazines, 16 high-speed use handling systems and a quadruple carton erector, it’s possible to achieve an unusually high number of cycles: Per minute 1,430 chocolate bars are packed into a total of 117 trays and therefore customer expectations were even exceeded. In doing so, the operator can configure the desired product mixture completely individually in each case.

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Would you like to find out more about this or other projects? Do you have any questions about specific details? Or would you like to discuss your own packaging problem with us for which you a looking for a solution? We would be delighted to advise you and provide you with information.
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Chocolate squared. Practical. Good. The advertising slogan that was already launched in the 1970s sums up the brand promise of Ritter Sport today just as much as at that time. Over three million colourful chocolate squares leave the factory in Waldenbuch every day on their way to over 100 countries. The success story of the chocolate manufacturer started over 100 years ago. In 1912 Clara and Alfred E. Ritter founded the “Chocolate and Confectionery Factory Alfred Ritter Cannstatt”. In 1932 Clara Ritter had the simple but ingenious idea of developing a square chocolate bar – which would become the central brand building block of Ritter Sport. And because cocoa is the most important raw material for Ritter Sport, Alfred T. Ritter and Marli Hoppe-Ritter, the grandchildren of the company’s founders, took over responsibility at an early age and have been committed to socially and ecologically sustainable cocoa cultivation in Nicaragua for almost 30 years. This is where the company’s own plantation called El Cacao is located, which will in future supply sustainable cocoa for Ritter Sport chocolate. Already today Ritter Sport is the first major manufacturer of chocolate bars to convert its entire range to certified sustainable cocoa. Responsible dealings with people and nature is firmly anchored in the company’s philosophy. The family company now employs approximately 1,500 staff and in 2017 achieved a turnover of 482 million euros.

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